Was ist ein Advocate-Marketing-Programm? (+ Beispiele)
A good advocate marketing program turns your best customers into brand advocates. Check out these strategies to learn how it’s done.
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Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Why Brafton Is Surveying Marketers About AI Search and GEO Right Now
At Brafton, we’re launching a survey to learn how marketing teams are truly adapting.
Marketing Needs and Wants: What Your Customers Need You To Know (Infographic)
In marketing, needs and wants are similar but distinct concepts — both are critical to creating messaging that resonates with target audiences. Learn more.
Voice Search Content Marketing Is the Future: How To Get Started
In pretty much every science-fiction media ever, there’s some sort of AI voice assistant that acts as a supporting character, antagonist or vehicle for exposition. As far as tropes go, it’s right up there with robot butlers — and while we’re still doing our own butlering (tragically), voice assistants have become an everyday reality, talking… Weiter »
What 16 Years of Consistent Business Blogging Has Taught Brafton About Long-Term Marketing Value
We’ve been blogging for 16 years — and it’s taught us some valuable lessons about building long-term authority. Here’s what we’ve learned and how you can apply it to your own blog program.
Die häufigsten Marketingprobleme und Lösungen: Wie Sie Herausforderungen strategisch bewältigen
Probleme im Marketing? Sie sind nicht allein. Erfahren Sie mehr über typische Herausforderungen und entdecken Sie Lösungen für Ihr Unternehmen.
In 8 Schritten zur perfekten B2B SaaS Content-Marketing-Strategie
Stärken Sie Ihre B2B-SaaS-Marke mit unserem 8-Schritte-Guide für Content-Marketing. Entwickeln Sie eine Strategie, die überzeugt und messbare Ergebnisse bringt.
Die 5 Cs des Marketings einfach erklärt
Mit den 5 Cs entwickeln Sie eine effektive Marketingstrategie. Vertiefen Sie Ihr Wissen und lernen Sie die Details dieses Modells zur Situationsanalyse kennen.
Inbound vs Outbound Marketing: What’s the Difference? (Infographic)
Inbound has changed the way marketers think about engaging with their audiences and has given way to more informed, intentional customers. But what does inbound actually mean, and how is it different from outbound?
Die Marketingstrategie von Pepsi: 4 Erkenntnisse aus 6 Jahrzehnten Werbung
Die Marketingstrategie von Pepsi hat sich über die Jahre kontinuierlich weiterentwickelt und bietet Marketingexperten aller Branchen jede Menge Inspiration.