Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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You can probably think of a lot of ways Google has made your business better, but one modern headache still remains: fake Google reviews. They’re like party crashers — uninvited and ruining it for everyone. Over 40% of shoppers consult Google when planning an in-store purchase. Since it only takes them an average of 5… Weiter »
Have you ever wondered why some websites seem to effortlessly climb to the top of search engine results, while others struggle to make an impact? The secret often lies in a robust content strategy, seamlessly integrated into SEO efforts. Here, we’ll explore the nuts and bolts of what makes a content strategy pivotal for SEO… Weiter »
Launch a new build or upcycle your existing marketing with 12 content ideas for real estate marketers.
Are you executing a marketing strategy? Stop right there! You need marketing goals first — so here’s how to choose and fulfill them.
When it comes to social media calendar planning, there’s nothing better than staying up-to-date and ahead of your posting schedule. Here’s how to boss it up and create the best calendar for your team.
There’s way more than 11 types of marketing, but this is a good place to start if you don’t have time to read a book this afternoon.
An image sitemap helps search crawlers understand the visual content on your site. Here’s how to use one to your advantage.
Discover the power of original content creation and research to gain brand authority and backlinks. Learn best practices to inspire your approach.
As we continue to evidence so many advancements in the world of technology, it’s worth pondering: What’s the deal? Why are we so drawn to spreadsheets? And more importantly, when should we look beyond the grid?
It’s a buzzword that stirs up a mix of excitement and apprehension. Although AI sparks many debates, the truth is, AI can be used to your advantage.