15 Best Marketing Blogs to Follow
Bookmark these marketing blogs to fuel your growth, expertise and curiosity. Never miss an algorithm update or marketing report ever again.
Content Writing
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
How to Structure a Blog Post — Must-Have Elements for Success
The best way to structure the perfect blog post to deliver the best results, both for search engine optimization and reader experience.
What is a content writer? Here’s a day in the life
Life as a web content writer is a commitment to discipline, good habits and creative self-care.
Creating a writing style guide in 8 steps (A walkthrough)
A writing style guide is a reference resource for editorial content creators. It chronicles your brand personality and tone of voice.
How to write a product description that sells (+ 11 examples)
Effective product descriptions not only give customers information about the offering but also deliver psychological appeals.
5 awesome writing hacks for better marketing copy
Great written content is always relevant as a marketing tool. Here are five ways to make your writing flow more easily and reach your audience more effectively.
Why the death of content mills is long overdue
The agency model is the present and the future of content marketing.
How it’s made: A look inside the blog writer’s mind
Ever wonder what it takes to write high-performing blogs? From ideation to distribution, here’s an inside look at all the creativity and resourcing that goes into making blog content.
Why we tawk the way we tawk: Communication accommodation in content marketing
How content can require communication accommodations, just like your conversations do.
Telling a story with data
The best content marketing strategies are backed up by cold, hard data. Here’s how to weave a narrative with those numbers.