7 Common Video Marketing Mistakes & How to Avoid Them

Video marketing is one of the fastest-growing content types because it’s engaging, effective and in high demand. But brands risk results when they rush into video campaigns without considering how streaming media fits into their larger content marketing strategies.

To help marketers avoid common pitfalls, Brafton’s “7 Costly Video Marketing Mistakes & How to Avoid Them” covers:

  • The difference between video production and video marketing.
  • How to create results-focused video strategies.
  • What types of videos map to your goals.
  • Where to host videos for optimal SEO value.

Creating and sharing videos is one of the best ways to reach your target audience and drive conversions, but successful web strategies require a fresh approach. Download our free resource to learn how to avoid mistakes and make videos that fuel results.