Twitter Is Now X. What Else Has Changed for Marketers Over the Past Year?
Explore the evolution of Twitter into X under Elon Musk, and its impact on marketers. Discover competition, legal matters, the advertiser exodus and more.
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Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Is Threads the New Twitter (or X)? What Marketers Need To Know About the Latest Social Trend
Threads is a shiny, new social platform that was released in July. Want to find out if all that glitters is gold? Consider this your guide to all things Threads.
5 Awesome LinkedIn Content Strategy Examples
Check out 5 great LinkedIn content strategy examples to inspire your social media marketing and reach your target audience.
Quick Tips on Social Media for Accountants
Whether you’re building your thought leadership brand or promoting your accountancy, you need to be on social media. Level up with our tips.
TikTok vs Snapchat: Differences, Pros and Cons (Infographic)
TikTok and Snapchat may be worthy marketing investment opportunities to appeal to social media audiences. Here’s everything you should know about these apps.
Hashtag Social Media — Musings From Brafton’s Social Team — The UGC Edition
In this month’s edition, we’re focusing on the importance of user-generated content — UGC for short!
Hashtag Social Media — Musings From Brafton’s Social Team — Earth Month Edition
Did you know that April is Earth Month? We’re taking a look at the intersection of social media, sustainability, and the environment.
Your Guide to Social Media Impression Definitions + 7 Essential Marketing Metrics (With Infographics)
Why impressions and other metrics are important and necessary to track in your marketing strategy.
Hashtag Social Media — Musings From Brafton’s Social Team — Are you feeling lucky for St. Patrick’s Day?
Are you feeling lucky for St. Patrick’s Day? ☘️ This year is expected to be the biggest year yet for the holiday. Continue reading to find out more!
Pros and Cons of LinkedIn in Your Marketing Strategy (Infographic)
Learn about the advantages and disadvantages of using LinkedIn to promote your business, as well as tips for capitalizing on these features.