Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Who could’ve guessed generations raised on Saturday morning cartoons would respond so favorably to marketing animation? Hanna-Barbera, that’s who. But animated videos don’t just tug at the nostalgic heart strings of consumers – they drive them to take action. Explanation for ROI While animation can be used for numerous content marketing efforts, it’s often synonymous… Weiter »
Your blog may not be the belle of the sales ball, but that doesn’t mean it should scare away potential suitors. Blogs are the first line of defense in establishing your brand, building trust among visitors and enhancing search engine optimization. Oftentimes, your blog is the first interaction prospective clients have with your brand. These… Weiter »
Human beings may love to gab, but the visual marketing provided by infographics cuts through the noise.
If your content is tone deaf, you risk losing out on a lot with your prospects. Here’s how to make sure you’ve set the right tone.
Put storybook lessons to work and wow potential customers with your eBook content marketing strategy.
Make sure your graphic design game is on point to maximize your marketing’s return on investment.
Creating a content strategy that is cost-effective doesn’t have to be complicated. Find out how to get the most out of your resources.
Want to transform your blog into a lead generation machine? First figure out the role it plays in your content marketing strategy.
Not happy with your blog performance? These best practices will give you what you need to increase your ROI.
Harness the power of case study marketing by structuring them in a way that tells a story and encourages prospects to convert.