Use content analytics to steer your marketing strategy: Winning the numbers game

Marketers need numbers to prove their campaigns are paying off, but they can also use numbers for immediate changes to proactively improve results.
Marketers need numbers to prove their campaigns are paying off, but they can also use numbers for immediate changes to proactively improve results.
Pinterest is more than a place to share pictures. It’s also a place to drive profits, as one Brafton client demonstrated with its social media marketing strategy.
Learn how one of Brafton’s customers worked to remove spammy backlinks to recover from a Penguin penalty.
Blog content is an important part of online marketing strategies because it brings in new visitors and gives them a reason to stick around.
One Brafton client bucks skepticism about G+’s efficacy by using the network to achieve exponential traffic growth & boost conversions.
Content ROI is a mystery for many marketers, but it doesn’t have to be. A Brafton client shows how event tracking provides conversion data.
Social ROI is a mystery for most marketers, but one Brafton client demonstrates how LinkedIn can fuel measurable results.
SEO used to be all about keywords, but agile brands are moving away from them to get a clearer picture of their content marketing results.
One Brafton client wanted specific information about how many website visitors are really converting, and our strategists found the answers.